Branded Sports Direct Fitness, the gyms will initially open above new stores in Aintree and St Helens in Merseyside and Keighley in West Yorkshire. Membership is set to cost around £33 a month.

Sports Direct has unveiled plans for a budget gym chain which it claims will "revolutionise" the fitness market. The High Street sports chain, founded by Newcastle United owner Mike Ashley, plans to ...

Sports Direct will open three in-store gyms this year ahead of launching its own standalone chain. The gyms will open above new stores in Aintree, St Helens and Keighley by the Autumn and are set to ...

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The Sports Direct Fitness gym in Bury St Edmunds is set to be converted into a store, according to fresh plans. K/S Cratfield, which owns the property in Easlea Road, on the Moreton Hall estate, has ...

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Sport Direct is to launch a chain of budget gyms offering monthly membership for £5 in a bid to disrupt the fitness market. The sports retailer has long-term plans to open 200 gyms in the UK after ...